Sunday, August 9, 2009

Jean Louis Scherrer - Sophisticated Designs and Perfumes

Jean Louis Scherrer is one of the strong names in the fashion industry. His product line has long been the favorite amongst thousands of people worldwide. If you would take a look at the background of Jean Louis Scherrer, it would not be hard to understand how he has become so successful in the fashion arena at all.

Early in his youth, Scherrer developed a strong passion for ballet, and even studied at the Conservatoire de Danse Classique in Paris. His training in ballet exposed him to so many theatrical costumes and urged his creative juices to venture into designing clothes. It was then that he decided to study fashion at the Chambre Syndicale de la Couture Parisienne.

During his early 20’s, Scherrer landed a job as assistant to fashion guru Christian Dior, which he held for roughly 2 years. But with Dior’s unfortunate death, he moved on to become the assistant to Yves Saint Laurent, who became the head of the empire Dior left behind. He held this job for another 2 years before he decided to leave the House of Dior to design clothes for Louis Féraud. He also designed clothes for Féraud for another 2 years before he ventured into creating his very own label in 1962.

It was during his apprenticeship with Dior in Paris that Scherrer learned all of the basics in designing clothes. He easily mastered the skills entailed in both cutting and draping. Not long after Saint Laurent inherited Dior’s empire, Scherrer ventured into the haute couture he developed. At the time, a lot of fashion critics predicted that the trend of traditional couture was on its way down, but this did not dampen Scherrer’s spirits a bit. Soon, he became popular for designs that were sophisticated, classic, and sexy, but not in a vulgar manner. Scherrer has impressed the likes of Mme. Anne-Aymone Giscard d'Estaing, Valerie-Anne Montassier, Baronness Thyssen, Isabelle d'Ornano, Françoise Sagan, Michéle Morgan, and Raquel Welch.

Scherrer also expanded into the development of fragrances. In 1979, he released Jean Louis Scherrer Parfum for Women. In 1983, Scherrer for Women was released, with a revamped edition released in 1986. Evere for Women and Nuits Indiennes for Women were released in 1989 and 1994 respectively. And in 2002, Immense pour Femme and Immense pour Homme were released for both men and women respectively.

Tag : jeans,designer jeans,jean louis

Article Source: http://www.articlesbase.com/fashion-articles/jean-louis-scherrer-sophisticated-designs-and-perfumes-530072.html

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